MacPherson Opticians is a family-owned eyewear practice established in 1954, known for its personalized service, in-house lens craftsmanship, and curated frame collections. With decades of expertise, they’ve built a loyal clientele who value precision, quality, and individuality.
Weble Studio reimagined their digital identity with a design that reflects their heritage and understated luxury. The website combines clean lines, calm tones, and purposeful typography to mirror the meticulous attention to detail found in every pair of glasses they craft. The structure prioritizes clarity and ease of navigation—whether booking an appointment, exploring frames, or learning about their in-house lens services.
This project represents more than a website; it’s the continuation of a legacy—where craftsmanship meets clarity, and every detail is refined to perfection.
